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DTSTART;TZID=Europe/Stockholm:20210122T150000
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SUMMARY:New business models for the fashion industry
DESCRIPTION:This e-talk focuses on the shift from traditional business models to the business models for a digitalised world. This significantly effects the fashion industry as the market shifts.\nWe look at fashion with a clear commercial perspective. We ask ourselves how the digital era changes both our businesses and the way we go to market. Which opportunities have been created within the luxury, fashion, beauty and tech segments, clearly driven by digitalisation?\nThe whole scope has changed. From complete disruption and the new domination of fashion media and content by online platforms, to the role of e-commerce and digital marketing. We especially found that the new technology has an impact going far beyond what can be seen on the surface.\nThe webinar includes:\n– introduction and agenda\n– the shift from traditional businesses to more digitalised ones\n– digital fashion: from luxury to tech\n– case studies\n– Q&A.\nConnect to meeting here ( https://bit.ly/3iJgeM9 )\n\nWe strongly recommend participants to read the article “Interline identities: Ashley McDonnell, Global luxury manager, Google”\n(https://www.theinterline.com/12/2020/interline-identities-ashley-mcdonnell-global-luxury-account-manager-google/)\nTo find out more details about each speaker please click on their profile under the headline “Speakers” on this page.\n \n\n
URL:https://acte.net/events/business-models-for-the-fashion-industry/
ORGANIZER;CN=native webinars 3:MAILTO:native@acte.net
CATEGORIES:Webinar
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